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ABInBev

As AbInbev invested an estimated $200 million in acquiring craft breweries worldwide, I spearheaded both the creative and strategic planning for transitioning these microbreweries from local favorites into regional and national market contenders. My role encompassed developing the overarching strategy and leading the creative execution to elevate these brands while maintaining their core identity.

AbInbev

As AbInbev invested an estimated $200 million in acquiring craft breweries worldwide, I spearheaded both the creative and strategic planning for transitioning these microbreweries from local favorites into regional and national market contenders. My role encompassed developing the overarching strategy and leading the creative execution to elevate these brands while maintaining their core identity.

Breckenridge Brewery

 

Revolver

 

Blue Point Brewery

 

Elysian Brewing

 

Golden Road Brewery

 

Bud Light 

NOT A MICROBREWERY